Creative Portrait Tips

by Jim Jordan on November 8, 2011

After a somewhat long absence from people photography I recently returned and discovered how much I love it. After 11 years on the entertainment cast of the Minnesota Renaissance Festival it was time to move on so I decided this would be my last year on cast. When you’re on cast you have to be in character whenever you’re on the street and you have little time for anything else. We entertained thousands of people every weekend and I had some great times but I wanted my summers and falls back. Fest runs from mid-August through the first weekend of October and that’s prime time for enjoying summer fun and fall colors up north where I love to shoot so I made the decision to give it up. As sort of a going away present for me and my fellow performers I wanted to catch some portraits of the cast as they performed. I didn’t want the usual “staged” look you so often see but something that expressed their emotions as they worked and not just a forced smile.

I started carrying around my camera more often and catching performers on the street with little or no notice of my intent. I thought I got some really great shots as did others who saw my work. I was quite flattered by the responses I got as I always am. It’s hard to take compliments on my work, especially because I enjoy doing it so much that it doesn’t often seem like work.  (Not always because some shots are a LOT of work!) At last count I had over 130 portraits done and I’ve probably got another 100 or so to work through. I think I shot well over 900 images of just people this season. Of course only a fraction of those will work for me but it’s still a lot of pictures!

Where my rambling is leading to is this; we’ve all had the “Olan Mills” style portraits done and if you’re like me, you never liked them. I actually worked briefly for Olan Mills in Dallas back around 1981 but they were more interested in the photographers selling pictures than producing quality portraits so we soon parted ways. I later moved here to Minnesota and take a job shooting thousands of portraits for a company called United Church Directories (UCD) and though they didn’t make the photographers doing the sales it was still like a nightmarish cattle call with people and families being herded in and out for a quick couple of shots. I hated it for the obvious reasons but it did teach me how to organize a large-scale shoot and how to meet a complete stranger and get them comfortable enough with you to get a decent shot all in 15 minutes or less. Well, most of them felt comfortable. Some people just do not like having their photo taken and it shows!

What seems too often missing from portraits is a lack of creativity. Granted, things have loosened up since the Victorian-era stiffness but we still see a lot of “lifeless” photos being produced and there’s no need for it. It takes about as much effort to get a good shot as a stiff, posed one so why not get the better results? Over the years I’ve learned a few things that have helped me and there are many more tips available from other shooters but here’s a few that might help you along:

Relax Your Subject
Help your subject feel more comfortable with you. If they don’t trust you then you won’t get a relaxed subject and it shows. Take at least 15 minutes to discuss the shoot and what they want or what you’re looking for in the shot. Listen to their ideas, what they don’t like about other shots they’ve had done. This also allows you to plan ways to best feature your subject.

Keep It Simple
Look for simple, natural backgrounds that are not distracting. Don’t get too elaborate with lighting schemes, sets or props. Look for natural, existing light that compliments your subject and locations that are complimentary to what you want to portray. Some of the best shots are done with daylight from a nearby window and a simple reflector to lighten shadows and give more depth.

Alter Your Perspective
Most portraits are taken with the camera at or around the eye level of the subject. While this is acceptable completely changing the angle that you shoot from can give your portrait real impact. Shoot from a high or low angle for a different take on things. Either way you’ll be seeing your subject from an angle that is bound to create interest.

Play with Eye Contact
It is amazing how much the direction of your subject’s eyes can impact an image. Most portraits have the subject looking down the lens – something that can create a real sense of connection between a subject and those viewing the image. But try other ideas such as:

  • Looking off camera – have your subject focus their attention on something unseen and outside the field of view of your camera. This creates a feeling intrigue and interest as the viewer is sort of a voyeur, wondering what the subject sees. This intrigue is particularly drawn about when the subject is showing some kind of emotion like laughter or surprise. Be aware that when you have a subject looking out of frame that you can also draw the eye of the viewer to the edge of the image – taking them away from the subject, the point of interest in your shot!
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  • Looking within the frame – have your subject looking within the frame. A child looking at a toy, a mother at her new baby, couples at each other or something similar.  When your subject looks at something inside the frame you create a second point of interest and a relationship between the two. It also helps create ‘story’ within the image.

Break the Rules of Composition
There are a lot of ‘rules’ out there when it comes to composition and we’ve always had a love hate relationship with them. I believe that while they are useful to know and employ that they are also useful to know so you can purposely break them leading to eye catching results.

The Rule of Thirds is one you can effectively break – placing your subject dead center can sometimes create a powerful image. Creative placement with your subject right on the edge of a shot can create interesting images. I’ve often placed a walking subject on the right side of the shot to imply movement as if they’re about to walk out of the photo.

Experiment with Lighting
There are almost unlimited possibilities when it comes to using light in portraits. Side-lighting can create mood. Backlighting and silhouetting hides your subject’s features leading to mystery or intrigue. Introducing interesting light and shadow patterns into an image using natural objects like trees or patterns from materials like window blinds or stained glass windows adds interest and color.

Shoot Candidly
Photograph your subject at work, with family or doing something that they love like fishing or a hobby. This puts them at ease and allows some nice, relaxed shots with them acting naturally. Try shooting from a distance with a longer lens to remove yourself from their immediate vicinity. This works really well when shooting children!

Introduce a Prop
The addition of some type of prop like a musical instrument or flower adds interest. Just be sure it is something the subject is comfortable with and that won’t take emphasis away from your subject but adds a sense of story and place to the image.

Get Close Up!
Get a telephoto or zoom lens and get in close so that you can just photograph a part of your subject. Photographing a person’s hands, eyes, mouth or even just their lower body can leave a lot to the imagination. Oftentimes it’s what gets left out of an image that says more than what is included!

Obscure Part of your Subject
A variation on the idea of zooming in on one part of the body is to obscure parts of your subject’s face or body. Accomplish this with clothing, objects, their hands or just by framing part of them out of the image. This leaves a little to the imagination of the viewer but also puts their focus on the area of the photography you want them to see.

Take a Series of Shots
Take a series or “burst” of more than one shot at a time. This creates a series of images that can be presented together instead of just one static image. This works well when you’re photographing children – or really any active subject that is changing their position or pose quickly. We’ve all seen the pro photographer’s do it shooting models and it may seem clichéd but that’s because it works!

I hope you take a little knowledge away from these tips. Even old pros sometimes forget little things that help add interest to a shot and newbies to photography can always use ideas! -Enjoy!

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Back Up That Data – NOW!!!

by Jim Jordan on October 10, 2011

I know you’re all religiously backing up your photos and important data, right? I mean, it’s such an incredibly simple and inexpensive way to insure you never lose those cherished memories or a client’s shoot or your invoices and contracts. You’d have to be insane not to keep at least one copy of all your important data. Completely and totally insane, right? Well, if you haven’t backed up your data go do it right this instant and I’ll wait until you’re done. Go ahead; I’ll be right here when you get back. Go… NOW!

Ask any photographer or IT person who has lost a hard drive and subsequent data this question and you’ll get a lecture on the importance of data backup like you wouldn’t believe. Worse yet, talk to one that had to pay a recovery service to get that data back – if even possible – and you’ll hear some sad tales of woe or worse, of lost employment or clients.

When I was an investigator I lost a hard drive with over two years worth of reports, invoices and client data. There was no warning, no noises, no glitches, nothing. One morning I went into my office and fired up my PC and got the hard drive failure error. I still remember staring at the screen in disbelief. That was over 15 years ago and I still shudder at the thought of it! Fortunately I had everything in hard copies in my file cabinet but it took over six months of almost daily work to restore the digital files. And keep in mind this was before document scanning and OCR! It was a painful, crippling lesson and it’s never happened since. Even more sad was they fact that I had just purchased a tape drive as backup but had not yet installed it!

As of today I have over 12 terabytes of drive space on my network and at least half of it is redundant storage. I run Memo Pro backup software that manages all my data backup plans quite efficiently. I keep at least three versions of my files with two locally and one off site – actually, in another town. The problem is I’m quickly outgrowing my current storage capabilities, especially after moving to the Canon 7D and its larger RAW and video files so I’ll be upgrading my Network Attached Storage (NAS) boxes by the end of the year.

The good news is hard drive space has dropped a great deal over the years and is getting cheaper all the time. When I lost my investigative hard drive – a measly 260 megabyte (yes, I said megabytes) – I replaced it with a 300 megabyte drive that cost almost $300. That’s about 90¢ cents a megabyte! Hard drive space is just pennies a megabyte and taking advantage of it makes good sense. As of this writing you can buy a one-terabyte USB hard drive for under $65. (I highly recommend Seagate, a brand I’ve used for years and they’ve served me reliably.) A drive this size should easily handle most file, music and video backup for the average user and snap shooter. If you shoot a lot of photos, video or shoot RAW exclusively as I do then you will need more room. Whatever the amount, get data backup ASAP!

Another thing that always amazes me is that I carry around a 16 gigabyte USB thumb drive that cost me $25. That’s the equivalent of having approximately 55 of the old 300 megabyte drives in my shirt pocket! (I think that’s the correct number but I took it from a website so it might be off a bit.) At $300 a pop that’s $16500 worth of the old drives and those were huge so I’d take a wild guess and say it would probably weigh well into the hundreds of pounds. My thumb drive weighs less than an ounce!

Data Backup Choices

There are basically two methods of storing data: locally (at your home or office) or to an online service – often called “Cloud Backup” as it’s accessed through the Internet. Many applications such as data storage or applications like Google email and Google Documents are hosted on the Cloud only and not your local PC. Both options have their advantages and disadvantages so let’s take a close look at each option.

Local Storage (Hard Drive and/or Optical Disks)

Backing up locally means you use your own media to store your data. This is the most convenient and affordable way to backup large amounts of data. The advantages include:

  • 100% control over the data (Especially important for sensitive data)
  • Complete security of all your data (when stored properly)
  • Affordable, especially for large amounts of data (Cloud-based can be expensive)
  • No internet connection is required

The disadvantageous include:

  • Not always easy or convenient to find room to store your external media (An offsite location is best for at least one copy)
  • External media (hard drives, optical disks, etc.) can fail (But are becoming more reliable every day)
  • Possible theft or intentional destruction (Disgruntled employees or ex-girl/boyfriends)
  • No off-site data access without physically carrying the media with you

Cloud Storage

Using a cloud-based, remotely accessed backup service like Carbonite, Barracuda Network Solutions, or the currently free Dropbox solution also has its pros and cons including:

  • Available anywhere through the Internet by any PC you use
  • Third-party solutions manage the hardware – no worries storing external media in a safe place
  • Third-party solutions have redundant backup on their servers so you always have a copy in the event of disaster.

Unfortunately there are some pretty important cons to consider with Cloud-based backup including:

  • Your data is out of your hands and if you can get to it on the web so can others such as hackers, third-party employees or other nefarious characters. No matter what any solution promises they cannot keep your data completely secure. Check out this story from Computer World on Four Essential Cloud Security Tips for more info on securing yourself if you use cloud-based applications.
  • An Internet connection is required for data backup and access
  • Broadband connection speed is almost essential for any moderate amount of data transfer/backup. (It can take hours even for incremental backups or data retrieval)
  • You have no control over a third-party solution provider. Technically they can do whatever they want with your files. Be sure to read their terms and privacy policies!
  • Third-party providers can randomly shut down due to financial hardships or other unforeseen circumstances. (This recently happened when Digital Railroad suddenly went out of business. The popular site, where professional photographers archived and sold their photos went belly up. Around 5 p.m. on a Monday, the site alerted existing customers they had just 24 hours to download their photo archive but some 10 hours after the alert, the site was completely shut down. Some users didn’t learn about the notice until days after it was sent.)
  • Like your primary hard drive, the hardware third-parties use can fail at any time though they should have redundant backups just as you should.
  • Cloud-based storage solutions can be more expensive if you have a lot of data (and most serious photographers do!) The free services you might see advertised only offer a few gigabytes at most.

For my money and piece of mind I always choose a local backup option. I feel more at ease knowing my files are safely behind two firewalls and backed up where I have complete and total control over them. With a copy off site in another physical location even if a disaster like a fire or tornado occurred I know I would still have a copy of my precious photo files and important data available for the rebuild.

Many people you don’t need to go to the same measures as some of us do to protect our data. As a professional photographer I depend on keeping my images safe and secure as they are my livelihood. For your purposes, simply having an additional copy on an external hard drive might suffice. If you don’t have a lot of data you could burn the most important to DVDs and send them to a relative to keep off site. Even keeping a version in your desk at work is better than nothing at all. Remember, a hard drive is a mechanical device and no matter how good it is it will one day fail. Just like you car or your TV, it has a lifespan and will invariably die and probably just when you need it the most. Any back up is better than none at all. Just think of it like this; what would you do if tomorrow you could no longer access any of the photographs or other important documents you have on your computer ever again? Not a pretty picture, is it?

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Apple & Me

October 6, 2011

Yesterday we marked the passing of true visionary and marvel Steve Jobs. While it is true I’m a Windows PC guy and have been for a number of years I do appreciate what Jobs and Apple has done for the industry and for users in general. I’m not what I would call a rabid Windows [...]

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Trust In Photography

September 20, 2011

There are a lot of different forms of trust in the world. There’s the trust a child has for a parent, the trust between a husband and a wife or the trust you have with your doctor not to laugh at you every time you take off your clothes for an exam. But then there [...]

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Our Old Irish Cottage…

May 10, 2011

As a gift to my fellow festies here is a shot of the Irish Cottage at the Minnesota Renaissance festival. For those of you not familiar with this cottage there’s quite a bit a history behind but I’m not too knowledgeable about it. Perhaps some of her alumni can elaborate on here? For me and [...]

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Boredom… Not So Bad After All

May 9, 2011

Normally we strive to avoid boredom. Some of us will do anything to prevent that cerebral lassitude up to and including visiting that uncle that likes to drag out the slide projector (even in this digital age) and relive his past vacations in all their yellow-tinted glory. I believe boredom is a precious thing, a [...]

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Choosing Your Graphic Designer

April 27, 2011

For those of you looking to hire a graphic designer, here are a few things to take into consideration: Many printing companies offer graphic design services but their main focus may still be the actual printing and not graphic design. They tend to be cheaper alternatives, but sometimes lack the skills of trained graphic design [...]

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What You Should Know About Exposure Compensation

April 26, 2011

Today’s cameras are the the know-it-all kind of equipment — they have everything built-in to help you get the correct exposure. But cameras don’t make photographs you do! A camera’s automatic settings only aid in getting it right. For that matter the definition of right and wrong is very flexible in the field of art. [...]

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Does Your Website Do Its Job?

April 11, 2011

It’s easy to become complacent with your website, but just because you have one doesn’t necessarily mean it‘s working as well as it could be. You should treat your website like any other marketing tool. It should be reviewed on a regular basis to make sure it meets the strategic needs of your organization, and [...]

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Using Social Networking For Marketing

April 5, 2011

You are probably familiar with social networking and may be using it for your own personal use, but how many of you have considered the benefits it can bring to a business? Many organizations are now turning to social networks as a valuable communication tool and if used effectively they can greatly enhance your online [...]

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